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“We help brands authentically promote diversity, foster inclusion, and impact culture through product development, content creation, and strategic initiatives. ”

— JASON ROSARIO, FOUNDER & CREATIVE DIRECTOR


 

Mission

The Lives of Men (TLoM) is a social impact creative agency and diversity accelerator. We create content, and strategic initiatives that help redefine and shape modern masculinity while advocating for greater gender, racial, economic, and social equity.  We invite you to #WalkWithUs.

Our Work

Experiential 

Experience is the product. From our flagship TLoM Wellness Conference, to thematic our pop-ups, our events create safe spaces that bring conversations to life and provide our audience an opportunity to engage with each other and build community. Our multi-sensory approach embraces technology (AR/VR, Social & Digital Media) as a way to enhance each experience.

Content Strategy & Digital Storytelling

We are re-thinking of traditional ways of reaching audiences through original content. We create branded content and digital campaigns that resonate with audiences, spark conversations, and impact culture authentically.

Diversity, Equity, & Inclusion Consulting (DEI)

Diversity & Inclusion data helps us measure progress and identify areas for improvement, but human insights help give that data context. By combining both, and engaging top to bottom, we help companies activate and nurture an inclusive culture internally (workplace), and externally (marketplace) while empowering its employees to be their authentic selves.

Values

Our work sits at the intersection of masculinity, self-actualization, and identity, but what does that even mean?! It’s just a fancy way of saying that in order to redefine old masculine norms, we have to start by looking in the mirror and doing some self-reflection. Everything we do is rooted in our set of core values:

Vulnerability

We believe that Truth + Transparency = Vulnerability.

Authenticity

Difference + Imagination + Innovation. Our difference is what makes us special.

Community

We build bridges, not walls. Healing, progress, and growth has to occur in community.

Safety

We create spaces in which everyone can be their full, authentic selves.